- October 18, 2012
User Experience Design for a mobile app to bring live reports from the amateur soccer league to the mass audience.
Challenge:
Clockwork was invited to participate on a pitch for Smoovz, a startup by two entrepreneurs who where determined to bring live reports from the amateur soccer league to the mass audience. The challenge was to design a mobile app that would enable supporters to send pictures, broadcast video and post short messages about the match they where watching. On the website you can watch live streams from amateur league matches.
Approach:
I created a prototype for the website as well as the mobile app as a part of the pitch presentation. I defined user stories for tasks mentioned above. With Art Director Steve Tirbeni we crafted the total concept in just three days. Clockwork won the pitch and is now realising www.smoovz.com.